How do I set up live broadcast equipment?

08 Apr.,2024

 

Video content has become a growth staple for many organizations in most industries. Research shows that video content will account for 82% of all consumer internet traffic by 2025. Furthermore, 85% of marketers credit video as an effective online marketing tool. It’s no wonder, then, that streaming events and connecting with customers via a popular video source such as live streaming is so ubiquitous and favoured by businesses.

However, with video content so prolific, your video content must be of the highest quality. High-quality audio and video should be used to maximize stream quality. For live video streaming especially, the best live streaming equipment setup is paramount.

In this article, we cover the major components of a complete live-streaming equipment setup. We go through the 4 major components and what they’re used for. We also detail and explain the different encoders, controls, mobile live-streaming equipment and more that you need. By the end, you’ll have a greater understanding of what equipment to purchase to maximize your video content broadcasting and live-streaming production quality, viewership and customer reach.

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Table of Contents:

  • 4 Major Components for a Live Streaming Set-up
  • Video Cameras
  • Audio Equipment
  • Mixing Equipment
  • Encoders
  • Control and Automation Equipment
  • Mobile Live Streaming Equipment
  • Streaming Equipment for Churches and Houses of Worship
  • Video Streaming Accessories
  • Content Delivery Networks (CDNs)
  • Final Thoughts
  • FAQ
  • Conclusion

 

4 Major Components for a Live Streaming Set-Up

You may be wondering, “How do I set up a live feed?” or “What streaming equipment do I need to stream?”

When it comes to live streaming setups, there are four main components you need to start:

  1. Video and Audio Source:

    First, you need video and audio to stream! That can come from multiple sources. Your video will generally come from cameras or your computer or mobile screen. Audio will come from microphones, mixer feeds, and other audio sources.

  2. Video Encoder:

    A video encoder will capture your audio and visual content and format it to be sent over the Internet. You can use a hardware encoder, software encoder, or

    RTMP encoder

    .

  3. Streaming Destination:

    This is where you’re sending your content. Your streaming destination will be the

    video streaming platform

    that you’re working with. It can be a

    video streaming platform

    or one of the several free streaming platforms you can find if you look hard enough.

  4. Internet Connection:

    If you want to broadcast live, you need a stable internet connection.

     Fiber internet is ideal for s

    treaming

    (especially HD or 4K) but only sometimes necessary. A good 4G or 5G connection should suffice as well. 

You’re going to need to connect your audio and visual sources to your encoder and connect your encoder to your video streaming platform. When everything is connected in your setup, you can hit the “Go Live” button on your video streaming platform, record on your camera, and start your live stream.

Let’s examine these components and learn the best live-streaming equipment for professional live broadcasting.

Video Cameras

The most important piece of equipment for a professional live stream is a video camera. You’ll need a high-quality camera to capture your content. There are thousands of different live-streaming cameras available, each with different features and price points.

Three categories of cameras are entry-level, prosumer, and professional. Here we’ve broken down our favorite cameras in each category to help you choose.

Entry-Level Video Camera

An entry-level camera tends to be lightweight and relatively simple to use. Entry-level cameras also tend to be more affordable than advanced video cameras. Most entry-level video cameras can produce quality video content with the right lighting conditions and proper technique.

Entry-level cameras tend to emphasize automatic settings and typically don’t have a lot of manual controls. Also, their internet connectivity functions are often relatively basic. They make great mobile live streaming cameras because they’re typically lightweight and affordable enough to take anywhere.

The average price for an entry-level video camera for your setup is $300 to $700.

Examples: 

  • Smartphone cameras
  • Action cameras
  • Entry-level camcorders

Our top entry-level camera pick: Panasonic HC-VX981K, $797.99

Prosumer Video Cameras

A prosumer camera’s high-quality streaming output is designed for consumers with professional-level skills and needs. It’s a mid-range option. Prosumer cameras’ image quality is typically much higher than your average consumer cameras.

Most prosumer cameras feature HDMI connections. There are more manual controls, but they typically don’t have the fully customizable layout of a professional-grade camera. Prosumer cameras cost between $800 and $3,000.

Examples:

  • DSLR cameras

  • Mirrorless cameras

  • 4K cameras

  • Prosumer camcorders

Our top prosumer video camera pick: Sony Alpha a7 III, $1,998

Professional Video

Cameras

A professional camera produces excellent images using large, high-resolution sensors. Professional cameras include more manual controls with advanced settings than the other cameras. They also give you more control over the quality of your livestream.

With a professional camera, you may even be able to use interchangeable lenses. You can use professional connection standards like XLR and SDI. The price for a professional high-quality live-streaming camera varies widely, from around $1,500 up to $25,000 or more.

Examples: 

  • Professional camcorders

  • EFT cameras

  • Cinema cameras

Our top professional video camera pick: Panasonic AG-CX350 4K, $3,695

If you’re just getting started with broadcasting, an entry-level camera will probably suffice, at least for now. For more professional live streams, you’ll want to invest in a prosumer video camera or even a high-quality live stream camera.

If you’re going to produce top-notch professional live streams, consider investing in a few professional video cameras or at least a prosumer video camera. It may be different from what you need at the moment. Over time, your investment will likely pay off if you’re in it for the long haul.

Audio Equipment

When it comes to videos, audio quality is extremely important. Viewers are likely to stick around when the audio is good, even if the visuals stutter. There are even studies to back that up.

Just like with video cameras, there are three different levels of audio live-streaming equipment:

Low to Medium Quality Audio Devices

  • The built-in microphone on the phone or computer

  • The built-in microphone on entry-level and prosumer cameras

Medium to High-Quality Audio Devices

  • USB microphones

  • 3.5mm microphones

  • Built-in microphones on professional cameras

Professional Quality Audio Devices

  • XLR microphones

Using a basic wired 3.5mm Lavalier mic instead of the built-in microphone on your phone, tablet, or entry-level video camera can significantly improve your sound quality, although using a higher-end 3.5mm microphone will improve it even more.

To achieve the highest quality audio streaming, use an XLR microphone. For decades, XLR microphones have been the professional standard for quality and durability. If you want the best possible audio experience for your live broadcasts, invest in at least one XLR microphone. Also, make sure you check the background noise cancellation features of your microphone. It’ll enable you to livestream things even when you’re in an area where there’s a lot of ambient sound.

You should also be aware of pickup patterns on microphones.  Especially in the case of higher-end microphones. That’s because you’ll probably have more options for pickup patterns the higher up the price ladder you go.

In audio recording technology, a pickup pattern refers to how a microphone picks up sound. There are several different pickup patterns for microphones, but the most common include the following:

  • Cardioid:

    This pattern captures the audio in front of the microphone and around the sides. When visualized, the pattern appears somewhat heart-shaped.

  • Figure 8:

    This pattern captures sound from opposite sides of the microphone equally. When imagined, it looks like the number 8.

  • Omnidirectional:

    This pattern captures sound from all directions equally. When visualized, it looks like a circle.

When you’re looking for a microphone for your live-streaming video, make sure that the pickup pattern fits your needs and your goals for the broadcast. You want a mic that can pick up an audio mixer to make up ambient sound for some broadcasts, like live events. For others, like video tutorials, you need a mic that picks up a single voice and no outside noise.

Choose the right microphone with the right pickup pattern, and it will help optimize the quality of your live stream.

Mixing Equipment

You’d benefit from mixing equipment to broadcast large, multi-camera live streaming sequences. That lets you switch between multiple video and audio sources during a live broadcast.

Mixing is essential for events such as:

  • Music productions

  • Ceremonies

  • Sporting events,

  • Church services,

  • Business conferences.

Hardware switchers are ideal when you’re shooting a lot of camera angles. These devices allow you to press a button and easily switch between cameras. Here are three great hardware switchers for newbies and veteran broadcasters:

The Blackmagic Design ATEM Television Studio Pro 4K Live Production Switcher costs $3,245.

This device allows you to connect up to 4 HDMI cameras and 4 SDI cameras and has an 8-camera SDI version also available. That allows you to easily switch between cameras using software on a mobile device or a connected computer.

Another second hardware switcher is Black Magic’s Atem Mini which starts at just $277. Aside from the impressive price point, it boasts features such as multi-camera support, live switching, and a built-in audio mixer.

It’s compact, broadcasts to numerous streaming platforms, and supports picture-in-picture which makes it ideal for live streamers on the go.

Last on our list is the Roland V1-HD. This portable and ultra-compact video switcher is perfect for live events. It has a full built-in 12-channel audio mixer, and 2 HDMI outputs and can be controlled remotely via USB or MIDI.

It supports the Full HD 1080p live streams and is ideal for creating the green screen effect on the go thanks to Chroma key support.

Alternatively, you could opt for live-streaming software solutions that offer video mixing capabilities too. This would eliminate the need to get a separate hardware switcher. Instead, you can switch video and audio sources with the click of a button during your live stream.

When looking for the right piece of video mixing equipment, consider the following: 

  • Physical size

  • Input and outputs

  • Automation and Connectivity

  • On-board processing

  • User interface

For a complex shoot, you’ll typically end up with multiple audio sources. That requires some sort of audio mixing. If you’re using live stream encoding software, you may be able to mix audio signals digitally on your onsite computer (“on the fly”).

A more expandable option, however, is to use a separate audio mixer to capture the audio from multiple video sources. In this case, you can individually adjust levels and other qualities muting audio sources and importing a clean sound signal into your encoder.

When looking for the right piece of audio mixing equipment, consider the following traits: 

  • The number of input and output channels
  • Auxiliary and monitor buses and outputs
  • On/off or mute buttons
  • Digital inputs
  • Control via a network app

For bigger live streaming events, you’ll probably need more advanced broadcasting equipment, such as tools for mixing video and audio that also allow you to broadcast multiple camera angles and customize the audio experience.

You often don’t need mixing equipment for small and simple live broadcasting experiences.

Encoders

The fourth key piece of equipment you need is an encoder. Video encoding is the process of compressing video files from external sources so they’re not saved as individual images but as one fluid video. Video encoding compresses the video files with as little compromise on quality as possible.

Here are the top eight reasons to encode a video: 

  1. Reduce file size

  2. Reduce buffering for streaming video

  3. Change resolution or aspect ratio

  4. Change audio format or quality

  5. Convert obsolete files to modern formats

  6. Meet a certain target bit rate

  7. Make a video compatible with a particular device (computer, tablet, smartphone, smartTV, legacy devices)

  8. Make a video compatible with certain software or service

There are two main types of encoders: hardware and software encoders

For a live streaming setup, you’ll need to invest in either a hardware or software encoder. It’s the final piece of gear you need to create quality live streams.

Hardware Encoders 

Hardware encoders are dedicated processors that use an algorithm to encode video and data into streamable content. These encoders for live streaming come in small, portable boxes or large, permanent fixtures.

They can support various sources, but HDMI and SDI are the most common. They’re usually built to last and can support 24/7 streaming without crashing, which is ideal for professional use. Some speciality hardware encoders use battery power and 5G LTE connections to stream live video from remote locations

Software Encoders

Software encoders are media-encoding programs that run on a computing device, like a laptop or desktop computer. They need to be paired with a capture card or other means of capturing video by connecting your live streaming cameras to your computer to capture video. Some examples of popular software video encoders include:

  1. vMix

    Video Streaming Software

  2. Wirecast

    Live Production Solutions

  3. OBS Studio

    Broadcasting Software

  4. VidBlasterX

    Video Production Software

These software packages also integrate mixing and production tools. They appeal to live-streaming startups because of their low cost and customization features.

However, software encoders need to catch up on speed compared to decent-quality hardware encoders, which is something to consider when deciding on the right encoder for your live stream.

RTMP-enabled Encoders

If you’re using an RTMP encoder for live streaming, you’ll need RTMP (real-time messaging protocol) compatible hardware or software. Regarding RTMP encoding, broadcasters can choose from a wide variety of software and hardware encoders.

There are options for every need and budget. vMixWirecastOBS Studio, and VidBlasterX all support RTMP encoding. The most modern use for RTMP ingest technology is transmitting video content from an encoder to a video hosting platform.

Control and Automation Equipment

Speaking of streaming innovations that make the job easier for broadcasters, there are multiple gadgets available now that automate parts of the live streaming process.

Elgato’s Streamdeck is a powerful audio mixer with customizable LCD keys that can be programmed to perform functions such as launching applications, switching scenes, and controlling audio levels.

Due to its multi-platform support and mobile app integration, Elgsto’s Streamdeck helps content creators send chat messages, and make many transitions seamlessly during the live stream.

Mobile Live Streaming Equipment

Mobile live streaming requires a different setup than what you’d need for streaming from a studio. It’s possible to livestream with just a smartphone, especially if it’s one with a high-quality camera like the new iPhone 14 Pro. But there’s also equipment in which you can invest for even better mobile live streaming.

Here’s a short list of ideal kit setups for mobile live streaming:

  • Handheld smartphone gimbal

  • A multifunctional octopus tripod with a ball head

  • A compact on-camera microphone

  • Portable lighting gear

These mobile streaming equipment add-ons will help enhance and improve your online streaming setup quality while streaming from a smartphone. They’ll also help to ensure that you can broadcast quality live content on the go.

In addition to the physical list above for your setup, you should take advantage of 2 essential digital tools for mobile broadcasting: a mobile streaming app and an RTMP-enabled video hosting and live streaming platform.

For more information on the ideal mobile setup, check out our tutorial on mobile live-streaming equipment for broadcasting on the go.

Live Streaming Equipment for Churches and Houses of Worship

As opposed to using mobile devices for broadcasting, to stream your church services you’ll need to invest in live streaming tools to make streaming accessible. That’ll also give your recordings a more polished and professional appearance. It would also enable you to add multiple cameras and mix their streams to give a better viewing experience. 

While you could record and stream using a smartphone and a free platform such as Facebook Live or Youtube Live, there are limits to the quality and length of service you can stream that way. To give your congregation the feeling that they’re in a church with you, you’ll need to invest in some equipment, including

  • Camera,

  • Tripod,

  • Video switcher,

  • Live streaming platform.

There’s a wide range in price points and complexity for each of these items, and they, fortunately, include some relatively inexpensive options. As you become more experienced and knowledgeable, consider spending a little more to upgrade your live streaming equipment.

Make sure your internet connection is up to the task though. You’d need fast and uninterrupted internet to ensure that the church services can be streamed in high quality without any interruptions.

Whether you’re a small community congregation or want to expand your reach online, live-streaming your church services is an excellent opportunity to maintain the engagement of your current congregation. It can even help you be prepared for unforeseen circumstances interrupting in-person worship.

To give worshippers a high-quality broadcasting experience, check out Dacast’s guide on church live streaming equipment and learn the tips and techniques needed to deliver your congregation the message you want them to hear whenever they’re ready.

Video Streaming Accessories

To tie together your production, you’ll need various live-streaming tools. This will include cables, tripods, batteries, external sound cards, and light stands.

These accessories will help set your live streaming up the best for your business. Just as every business differs, streaming equipment’s needs will also differ. As you start to live-stream content, make a list of live-streaming accessories that could help enhance the quality of your videos.

With every live-streaming production, a tripod is arguably the most crucial accessory. You don’t want a shaky video or your camera to fall off its makeshift tripod. A steady camera is essential for a quality live stream setup. Additionally, you could use a gimbal that can help you keep your camera steady even when you have to move while shooting the live stream.

Continue improving your setup by adding accessories that make your live broadcasts even better. Oftentimes, it’s the smaller video streaming and other equipment that will help take your content to the next level.

Content Delivery Networks

The final critical element in live streaming equipment setup is a solution for content delivery. You need effective and professional broadcasting equipment to get your content to your audience. But once the live stream is uploaded, you must ensure that it reaches the receiver’s device with minimal lag. This can especially be an issue when you’ve got viewers spread out all over the world. That’s where content delivery networks can help by speeding up the content delivery to all your viewers.

We don’t recommend using consumer video platforms like YouTube. They have major downsides. For example, workplaces and universities often block these platforms, and since they’re not white-label, the ability to scale isn’t accessible to all organizations. Additionally, you can’t customize the player and won’t be able to monetize your live streams as well. This can prove to be a hindrance as you scale. 

The best alternative is a professional video streaming platform. A quality online video player (OVP) provides tools for video security, monetization, and customization. That’s available with a white-label platform that can be customized for your branding and allows for embedding on your website.

An OVP uses a Content Delivery Network (CDN) to deliver content via the Internet.

A CDN comprises a network setup of servers in various locations worldwide. This network exists to “cache” content. Cached media is stored on the CDN servers so that when a user requests the media, it can be delivered from the closest CDN server to the user. Distance between the server and the users adds potential video latency (lag time) to the internet connection.

By connecting to servers around the globe, live-streaming CDNs can create the shortest route for video streams. Additionally, when a business uses a multi-CDN solution, it eases scalability in the event of a viewership increase.

For your live stream, the CDN will send out a segment to the viewer and in the meantime receive the next segment from the origin server. This provides a continuous and smooth stream to the viewer with minimal latency. 

Some other benefits of using a CDN provider:

  • Speed

    – Content delivery networks deliver content at

    low latency

    . While a local network is lagging, a CDN is in the passing lane, bypassing the

    local network and speeding

    to get to the viewer on time.

  • Quality

    – High-quality video with minimal lag time. Exactly what the viewer

    wants

    .

  • Flexible Pricing

    – These factors typically include the bandwidth you need, required features, and the region to which you will be streaming.

  • Security

    – Businesses are full of confidential information.

    CDNs provide

    an extra layer of security because of that.

    Using a CDN

    will prevent security attacks that occur when a site or resource is flooded by attempts to breach it.

Putting it all Together 

Now that you know what live streaming equipment is needed for an ideal streaming setup, it’s time to piece everything together. As you purchase your streaming gear, ensure that each piece of individual equipment will work with one another. That information should be readily available via official online product descriptions if not directly on their physical packaging.

Once you’ve ordered each piece of live-streaming equipment, it’s time to put it all together. Create your ideal streaming setup and place everything where you want it to go when you plan to hit “record.” Before you begin live streaming, here are some things to consider:

  • Practice

    – Write a script and practice it. Practice recording videos to ensure everything goes right, so you know what to do when you start live streaming to your audience.

  • Focus

    – Choose something to focus on for your video. Don’t just go live without knowing what you want to talk about. To keep viewers entertained, have a crystal clear focus.

  • Audience –

    Know who you’re

    recording your video

    for. Every

    streaming audience

    is different. The type of video content you create for customers will differ from the content you create for employees.

You’ll also want to start thinking about multistreaming for your content to reach a broader audience. Multi-destination streaming, or “multistreaming” for short, is a broadcasting technique that simultaneously streams a single feed to multiple destinations. The main benefit of multistreaming is that it helps broadcasters reach a larger audience than traditional streaming.

By streaming to social media sites like YouTube or Facebook as well as on your website and leveraging a multistream platform, it’s possible to tap into your existing audience and grow a more “social” community.

FAQ

1. How much does a streaming setup cost?

A streaming setup can cost as little or as much as you want based on your requirements. You could start streaming for free with your smartphone. But if you want to invest in a dedicated streaming setup, it could cost you anywhere between $500 to $2000. 

2. What is streaming and how do you watch it?

Streaming is a process through which any media (video or audio) is delivered to a viewer in real-time. It’s the continuous transmission of this media from the origin server to the CDN and then to the viewer’s device. 

3. What is the difference between TV and streaming?

While both TV and streaming enable you to watch videos in real-time, they work differently. TVs work with transmission of the media through cable or satellite networks. On the other hand, live streaming works solely over the internet and the stream is delivered to you via a CDN from the origin server. 

4. Does streaming cost money?

Yes, if you want to get started with live streaming, you’d have to first invest in a live streaming setup with video streaming equipment like cameras, high-quality microphones, lighting, and more. Additionally, you’d have to purchase a live streaming software solution that can help you stream and reach your audiences. 

5. What equipment do I need for live streaming?

Some of the equipment you need for your live streaming setup includes:

  • Cameras

  • Microphone

  • Lights

  • Audio mixer

  • Encoder

  • Gimbal

Conclusion

The best equipment is necessary in the increasingly competitive world of video and live streaming. Unless you provide your viewers with the kind of quality they’re expecting today, you won’t retain or expand your viewership.

Covering the equipment required and how they’re used, you now have a deeper understanding. You now know the best cameras, microphones, encoders, mixing equipment and CDNs to use for an exceptional live streaming setup and to broadcast incredible video.

Did you know Dacast can help you with all your live streaming and video hosting needs? Dacast is a professional-grade platform used by the biggest brands and businesses worldwide.

The best part is you can sign up today and take advantage of our 14-day free trial to try it yourself.

For regular live streaming tips and exclusive offers, you can also join our LinkedIn group.

With over 57% of marketers live streaming their content, it’s not hard to see why brands are jumping into the streaming business. But for plenty of brands and content creators, learning how to live stream can be a hurdle. There’s no shame in admitting the technical side of live streaming can be, well, pretty technical to understand for the majority of us. Don’t lose hope! In this guide, we’ll unpack all the complicated business of streaming. We’ll walk through how to set up a live stream, what gear to consider, and how to get it set up. We’ll also tackle how to find the right streaming platform and share tips for a stable internet connection when live streaming. There’s a lot of ground to cover, so let’s jump into it.

How to set up a live stream

Ultimately, live streaming your content boils down to five steps:

  1. Connect the audio and video sources that capture content for live streaming to your streaming device (PC or laptop).
  2. Configure the encoder – one that translates the audio and video content into streamable files ready to be shared on the internet.
  3. Connect the encoder and streaming platform using the stream key and URL that your streaming platform provides.
  4. Test your internet connection and upload speed
  5. Stream away!

In other words, your live streaming process includes CED or capturing audio and video content, encoding it, and distributing it using a live streaming platform. You probably noticed there’s lots of gear and live streaming software involved. We’ll address those first, then share the details on how to set everything up.

What equipment do you need to live stream?

Building a streaming setup for beginners is pretty simple. You’ll need a camera, mic or microphone, lighting, and a stable internet connection. You’ll also need to get your (digital) hands on some live streaming software. More on that in a bit. For now, let’s get started with the live streaming equipment you’ll need.

Camera

If you’re only getting started with testing the live streaming waters, our Live Production Lead at Vimeo, Tom Gott, suggests you’ll only need a single quality camera. In other words, a webcam will do the job. But if you’re looking to explore other camera choices, there are plenty of options for every budget. We have great options if you’re aiming to go low-cost into live streaming before upgrading your gear. Beginner level video sources:

  • Your phone’s camera
  • An entry-level live streaming camera like DJI Osmo Action, GoPro Hero, Logitech C930e, or Mevo camera.

Intermediate level video sources: If you do have some budget set aside for investing in a camera, say up to $2000, you can level up your live stream’s game by investing in any of the following:

  • Canon XA15 or XF100
  • Panasonic LUMIX GH4
  • Sony A7 II for this price range.

Can you use any camera to live stream? A webcam, point and shoot, camcorder —all will work for live streaming as long as the camera you use is able to capture a minimum of 720p at 24fps footage.

Audio

Even if the video quality of your live stream is up to par, your audience will check out if the audio quality is poor. So don’t overlook your live stream’s audio quality. That’s why Gott advises, “Don’t rely on the built-in microphone on your camera, invest in a proper one.” If you’re just starting to explore audio equipment options, we’ve got a great guide on how to find the perfect mic for your videos. Here are the options at a glance. Beginner level audio sources:

  • Shure’s iPhone Microphone
  • Shure MV88 digital stereo condenser mic
  • Rode VideoMic
  • Topaz DeNoise AI audio software
  • Yeti Nano USB mic

Intermediate level audio sources:

  • Lavalier mics aka clip on mics (yes, the ones that look pretty cool)
  • Handheld microphones such as Shure SM58s that our team has used

Not planning to invest in an audio source? Your phone can help capture sound. Well, at least temporarily as you get to grips with the live streaming business.

Capture card

The third piece of live streaming equipment that you may need is a capture card. A capture card is an intermediary device that transfers video from its source to your main live streaming setup. But hang on: why do you need a capture card? So that it can show your computer what your camera is seeing. To use a capture card, your camera needs an HDMI port/output to attach the HDMI cable. This will transfer the video feed to your computer. And, when do you need to add a capture card to your live stream setup?

✔ You need a capture card when you’re using a software encoder (more on this below).

❌ You don’t need a capture card when you’re using a hardware encoder as it usually comes with an internal capture card. You also don’t need it when you’re using a USB camera or microphone that you can directly plug into your computer.

For now, know that if you are planning to use a capture card, you’ll need to pick between a USB interface capture card or one with a PCI-e interface. Here are some of our capture card recommendations:

  • AV.io HD
  • Elgato CamLink 4K
  • Razer Ripsaw HD

Whatever you select, be sure to check that the capture card is compatible with your streaming platform. For instance, there are a handful of capture cards supported by Vimeo.

Lighting setup for live streaming

Okay so you now have most of the tech list that partly answers how to live stream. But there’s another essential aspect that you can’t skip — lighting for streaming. A well lit stream can help your live video look more professional and help you engage your audience. Think about it: you don’t want your viewers to cringe at how poorly lit your live streaming setup is and you certainly don’t want the overhead lights in your office to cast harsh shadows on your speakers or presenters. The good news? You can perfect the lighting set up with these two sources. Lighting for entry level streamers:

  • Sunlight
  • Ring light

Sunlight is your best friend and a free source for lighting your streaming space. Test your video to find the right balance of natural light. Too much sunlight can mask the details of your speaker’s face and too little of it will obscure their features. Here are a few tips for creating a flattering look with natural lighting:

  • Face the natural light source
  • Use a bounce to fill in any dark shadows
  • Avoid having a window behind the speaker
  • Avoid harsh white or fluorescent lighting

Experiment with opening and closing the window shades to find the right setting and the perfect balance between the natural and artificial lights in your room. Want to make the most of the sunlight and shoot outdoors? Dive into this guide to get a rundown of how to perfect outdoor lighting. Another option that’s become popular among live streamers is ring light. These are budget-friendly lighting sources for beginner-level streaming that don’t pose a fire hazard or heat the room, making them great to use. Their circular design also means ring lights help remove shadows from your face. Lighting for intermediate level:

  • A three-point light kit

Have some money to spend? Get a three-point light kit to polish up your lighting. These kits include three lights: a main/key light, fill light, and a backlight that bring warmth, depth, and quality to your stream. You can also pair lights from this kit with the overhead lights in your office to light up the scene professionally. How? By removing the main light since overhead lights do its job instead.

Where should I position my lights for streaming?

Using a three-point light kit, position the main light across the subject to illuminate. Next, position the fill light across the other end of the subject to balance the light from the main light and position the third, backlight behind the subject to separate them from the background. See where each light goes in this short video.

Accessories for live streaming

As for the bits and bobs for the perfect setup, here’s a quick list:

  • A green screen (chroma key) for changing your background
  • A tripod stand for holding your video camera
  • A microphone arm where the audio source rests (unless you’re using a clip on mic)

Encoder

Let’s talk about encoders. To share your stream with the world, you’ll need an encoder. An encoder is a device that converts video files from one format to another. Put another way, it takes the raw feed from a camera and transfers it into viewable content in your main live streaming station. There are two types of encoders at your disposal: hardware encoders and software encoders. Here’s a quick rundown of hardware encoders and software encoders.

Hardware encoders

  • Specially designed for live streaming. They free up your computer for other tasks.
  • Does not require a capture card.
  • Less affordable and difficult to upgrade.

Because hardware encoders free up your computer for focusing on other tasks, these are great for more professional broadcasts and live streaming gamers. This way, the PC can focus on the game while the encoder works in the background. As for which hardware encoder to buy, read on to find out budget-friendly options below. Beginner-level hardware encoders:

  • AJA HD10AMA audio embedder

Intermediate level:

  • AJA HD5DA HD-SDI distribution amplifier
  • Datavideo DAC70 up/down/ cross converter

Software encoders

  • A great option for beginner-level streamers. Keep in mind they rely on your computer’s processing power.
  • Capture card may be needed
  • Variety of price points and upgrade options

The good thing about software encoders is that they work on their own, not taking up much of your attention. Here are a few software encoder options:

  • Livestream Studio 6
  • OBS Studio
  • Streamlabs OBS

Switcher

Last on this list of live streaming equipment is a switcher. Like an encoder, you may or may not need it. It all comes down to your requirements. Essentially, a switcher helps switch between different video and audio sources, production elements, and control graphics. So if you’re using two or more cameras for live streaming or want to show graphics/presentations between your live stream, you’ll need a switcher to capture the additional feeds for you. If you’re a Vimeo Enterprise user (or plan to be one soon!) you’ll get Livestream Studio with your package. Not only does it handle a software encoder’s job, but it also plays the switcher’s role.

What’s the right streaming platform for me?

With live streaming equipment out of the way, let’s talk about the distribution side of how to live stream. Live streaming platforms are video hosting services that let you broadcast video content. Depending on the platform you choose, you can stream on multiple channels at once to reach a wider audience. There’s no one answer to which streaming platform is right for you as the correct answer is: it depends on your requirements. For live streamers who are using video for internal communications (like town halls or employee trainings) or for virtual events, there are a few key features to keep in mind.

Five key features for your live streaming platform

  1. High quality, professional video – For high quality, professional streaming video, you’ll want to find a solution that supports full HD 1080p and cloud transcoding so that viewers can enjoy beautiful video across devices.
  2. Broaden your reach – If you’re a business looking to reach customers wherever they are, you’ll want to find a platform that supports simulcasting to other platforms like YouTube Live, Facebook Live, Twitter, and Twitch.
  3. Security and privacy – Secure video streaming is a must for businesses. Look for platforms that include features around privacy, authorization, customization, embedding restrictions, and security.
  4. Powerful engagement – You’ll want to include ways for your audience to interact with your live streaming content via live chat and polls as well as advanced analytics to help you better serve your audience.
  5. An all-in-one home – Get all the tools you need for your live and hosted videos: edit and replace post-event video files in up to 4K, spread out with up to 5TB of storage, and sell your videos after the big event.

Five streaming channels for your video

There are a lot of places for your audience to view your live stream. Here are a few main destinations where you may want to broadcast your next live event:

  • Branded site: For businesses with a dedicated website or event site, embedding your live stream video can be the simplest and most effective way to share your content with your audience.
  • Vimeo: With an audience of X, Vimeo is a great place to reach your audience. With Vimeo Enterprise, streamers can create showcases to broadcast HD quality video and organize videos into custom categories to create a more Netflix-like experience for audience members.
  • LinkedIn Live: LinkedIn’s native livestream feature is a great place to connect with business-minded professionals, hospitality workers, and even students.
  • Instagram Live: Instagram’s livestream feature lets you broadcast content as part of your IG stories. The key differentiator here is that the stream is ephemeral. Meaning: it disappears once the broadcast ends. No replays are available.
  • Twitch: With 3.8 million streamers, Twitch is the go-to live streaming platform for gamers. But, it’s now opening up for other stream content too.
  • Facebook Live: Once started as mobile-only streaming, Facebook Live lets you now stream from both mobile and desktop.

What if your audience is spread across multiple channels? You don’t have to pick just one place to stream! Simulcasting allows you to stream to multiple destinations at once.

How to live stream in 5 simple steps

At the start of this guide, we gave you a quick overview of how to live stream. Now that you’re familiar with the gear needed for a streaming setup for beginners, let’s dive into the details of how to set up a live stream.

1.

This involves physically connecting the audio and video sources to your main live streaming setup (the PC or laptop). Connect these sources to your hardware encoder to feed the content into your livestream station or use a capture card if you have a software encoder.

2.

If you’re using an external encoder, you’ll need to configure the device’s setting using an app or Web UI. For a software encoder, you’ll work internally.

You can leave the configuration setting to default as the software automatically adjusts to the streaming platform.

Ask you configure your encoder, keep these three points in mind:

  • The resolution or your video’s frame size needs to be at 1280 x720 resolution to start.
  • The bit rate or the rate at which data is uploaded should be set at 3000 Kbps.
  • Lastly, the frame rate or the number of images/frames displayed in a second needs to be 30
3.

With the audio and video set up with your livestream station, you’re now left with linking in your streaming platform into the picture.

Use the streaming key/name and streaming URL that your live streaming platform gives you and enter it into the encoder to complete your live streaming setup.

Doing so allows the streaming platform to identify your encoder. On the other hand, the encoder is able to understand where to send the audio and visual details.

4.

Your internet connection is the elephant in the room when it comes to streaming. Unreliable internet connection equals slow streaming – something that can make you lose viewers fast.

To prevent lost views, start test your internet speed using a site like Speedtest.net. Here are a few other tips to make sure your internet connection is stable.

  • Upgrade your bandwidth or how much data you can upload to the highest available.
  • Ask any other family members, roommates, or colleagues share your space to stay offline during your stream.
  • Use your cell phone’s hotspot as a worst-case scenario backup.
  • Test your tech including audio and video quality.

5 important ideas to consider with upload speeds and streaming

What is upload speed?

Your upload speed is the speed at which your ISP lets you share content on the internet. It’s measured in millions of bits — or megabits — per second and it matters because a slow upload speed would mean spotty livestreams.

While there’s no answer to the perfect upload speed for a live stream, we have a few benchmarks to keep in mind:

  • 3 Mbps for 480p
  • 6 Mbps for 720p
  • 13 Mbps for 1080p

Just remember, the higher your video quality is, the more upload speed you’ll need.

Your upload speed can also be impacted by four things.

Upload rate

This is the speed at which your internet can upload content. The higher it is, the better your upload speed.

Your internet service provider’s (ISP) bandwidth

To recap, bandwidth is the capacity of your internet to upload or download data. The larger the video content, the greater bandwidth required.

The content quality

High-quality and fast moving visuals can impact your upload speed.

Your streaming platform

Every platform has its recommendation. Here just few platform-specific suggestions to give you an idea:

  • Facebook Live recommends max 4,000 kbps bitrate and a max audio bitrate of 128 kbps.
  • Twitch recommends between 2,500 and 4,000 kbps for video, topped with up to 160 kbps for audio.
  • Vimeo requires 10 Mbps or faster for live streams in 1080p.
5.

With everything in place, click start streaming in your encoder and get the show running! Remember, it’s okay to be nervous with your first time going live. Add a few practice runs before the live data and you’ll be good to go.

With enough planning and a few live streaming sessions under your belt, you’ll start enjoying the process in no time.

Wrap up: stream like a pro

Now that it’s clear how to live stream, here’s hoping you’re ready to go all in and share your story live. Want to master live streaming without having to worry about the technical glitches? Discover how to launch a successful live stream with Vimeo Enterprise.

How do I set up live broadcast equipment?

The ultimate guide to live streaming